Essays on the Culture of the American Road
Ok so it’s not a book cover but how many designers can put “feed bag” on their resumés. Most feed bags are just one or two colours, badly printed with a generic cow or chicken graphic on them. Living in farm country I have seen a lot of them. The printer we used for this job started off by saying that rubber printing plates would have a hard time fitting the coloured sections together without gaps occurring, but in his hesitation to say “absolutely not”, I saw an opportunity. It took a whole day on press to get the registration right and in the end it really paid off. I love it when a printer is up for a challenge.